L.A. Cohn Zone

Relevant Things That Show Up In My Day

Thursday, September 07, 2006

NARIP: Independent Record Distribution

Clay Pasternack is considered to be the foremost expert in independent record distribution in the United States. I had never heard of him before NARIP had scheduled him to be the speaker for an indie record event. Clay gave one of the most informative practical discussions I’ve ever heard about the distribution side of the music business.

It was like Clay opened the mysterious door to who the players are, what they will and should expect, and how to approach the prospect of working with a CD distribution company in order to be successful. His hand-out outlined everything a record label or artist needs to know in order to do business with physical product distribution channels.

Because I was at Clay’s presentation, I now have the tools I need to put together a great marketing plan for my new CD. I’ll also know when someone is offering me a good deal or not because of what I learned tonight from Clay Pasternack. It’s really a wonderful thing when I get in the flow of what I am being created for. Everything I need shows up.

Blessings!
Laura

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